Sarah Hing
Lead Strategist

Sarah Hing is an insights-driven strategist who merges research with understanding to create growth for her clients. Over the past 25 years, she has honed her skills at agencies (Digitas and Mullen serving clients, such as JetBlue, GM, and Google) and brands (Nike and Mindbody). In recent years, Sarah has focused on sharing her talents with small and medium-sized companies, startups, and organizations that are values and mission-driven. She combines qualitative and quantitative analyses, empathy for the audience, and alignment with client goals to solve problems and devise solutions that drive immediate and longer-term results.

Sarah’s brand strategy and consumer intelligence work have informed large-scale brand launches, award-winning global campaigns, and multi-million dollar marketing budgets. She also volunteers her services at a non-profit and is an advisor at a startup.